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Which of the following relates to many large companies employing marketing controllers

Which of the following relates to many large companies employing marketing controllers, whose responsibility is to determine the various marketing expenditures of the company and provide necessary training for the marketing personnel on the financial dimensions of the marketing activities?


[A]Tactical control


[B]Profitability control


[C]Efficiency control


[D]Strategic control

Dec 14 2017 View more View Less

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