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Seagram Co., which markets alcoholic beverages, acquired Coor Corp, which produces movies

Seagram Co., which markets alcoholic beverages, acquired Coor Corp, which produces movies

Seagram Co., which markets alcoholic beverages, acquired Coor Corp, which produces movies andtelevision shows and owns publishing houses, theme parks, and movie theatres. What type of growthstrategy does this acquisition represent?


[A]Conglomerate diversification


[B]Horizontal integration


[C]Concentric diversification


[D]Forward integration

Roshan kumar 11-Dec-2017

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