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Outline some elements in a communication program that can be used to achieve the following objectives a Increase store loyalty by 20 percent b Build awareness of the store by 10 percent

Outline some elements in a communication program that can be used to achieve the following objectives: (a) Increase store loyalty by 20 percent. (b) Build awareness of the store by 10 percent. (c) Develop an image as a low-price retailer. How would you determine whether the communication program met each of these objectives?

Apr 25 2020 View more View Less

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