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Explain what is meant by the term global firm and list the major decisions involved in international marketing AACSB Written and Oral Communication 15-2 Discuss the four types of country

Explain what is meant by the term global firm and list the major decisions involved in international marketing. (AACSB: Written and Oral Communication) 15-2. Discuss the four types of country industrial structures and the opportunities each offers to international marketers. (AACSB: Written and Oral Communication) 15-3. Discuss the three ways to enter foreign markets. Which is the best? (AACSB: Written and Oral Communication; Reflective Thinking)

Jun 20 2020 View more View Less

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