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Ellen decided to conduct an experiment in her mall's car park to see if shoppers would res

Ellen decided to conduct an experiment in her mall's car park to see if shoppers would respond to a lower parking price to park in some of the under-utilized sections of the car park. Which of the following types of market research was Ellen using?

[A]Exploratory
[B]Causal
[C]Descriptive
[D]Investigative

Dec 21 2017 View more View Less

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