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Ellen decided to conduct an experiment in her mall's car park to see if shoppers would re

 Ellen decided to conduct an experiment in her mall's car park to see if shoppers would respond to a lower parking price to park in some of the under-utilized sections of the car park. Which of the following types of market research Ellen is using?

[A]Exploratory

[B]Causal

[C]Descriptive

[D]Investigative 

Dec 12 2017 Read more Less More

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