Home / Questions / Considering this and the readings in this module, explore BMW's website (BMW Group). Then,
Considering this and the readings in this module, explore BMW's website (BMW Group). Then, post a response to the following:
Identify at least three ways in which the company seeks to differentiate itself from rival automakers.
Is there reason to believe that BMWAc€?cs differentiation strategy has been successful in producing a competitive advantage? Why or why not?
Suggest at least one alternative strategy that may help an automaker like BMW gain a competitive advantage.
Dec 03 2019 View more View Less
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