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Assignment Description: Marketing Information Systems' Software is currently used by companies to expand their outreach with profitable and engaging campaigns. With so many types of marketing SOFTWARE

Assignment Description: Marketing Information Systems' Software is currently used by companies to expand their outreach with profitable and engaging campaigns. With so many types of marketing SOFTWARE, and options are expanding you are required to prepare and Record a presentation describing ONE of the MkISs available in the market (Hubspot, Cake, Marketo, Optimove...... etc). Points to include but not limited to.... > MkIS history Software Category (campaign management, E-mail marketing, search marketing, CRM, Social media, ....etc) ► Marketing domain Usage by companies ► Success or Failure by businesses (best practices Or worse) → Example using Companies → MKIS Interface Demonstration (screens, forms, menues, reports.......etc) → Commercial Availability > Potential challenges > Cloud-based OR not? → References Submission guidlines: You need to submit your assignment with the following specifications: 1- Submit your work on YU-eLearning 2- Prepare a Power Point Presentation that conforms to the previously stated (required) points. 3- You are required to present your Presentation using an appropriate tool as a recorded video that you will appear in using Microsoft PowerPoint S/W (or ZOOM) and upload that video to YOUtube then send me the YouTUBE Link as the first slide in the presentation. I will not evaluate the PowerPoint file alone...YOU MUST VIDEO RECORD YOUR WORK 4- Deadline for submission is January 15 2021

Apr 17 2021 View more View Less

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