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A firm that bases its price on how it thinks the competitors will price, rather than on it

A firm that bases its price on how it thinks the competitors will price, rather than on its own costs or demand, in order to win a contract, is most likely using


[A]Going-rate pricing
[B]Cost-plus pricing
[C]Perceived-value pricing
[D]Sealed-bid pricing

Dec 21 2017 View more View Less

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