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Which of the following statements is true of customer relationship management? A. It is used more by sales-oriented firms than market-oriented firms. B. It involves linking all processes of a compan

Which of the following statements is true of customer relationship management?

A. It is used more by sales-oriented firms than market-oriented firms.

B. It involves linking all processes of a company from its customers through its suppliers.

C. It tries to convince potential customers to buy, even if the seller knows that the customer and the product are mismatched.

D. It is most extensively used by production-oriented firms.

May 09 2021 View more View Less

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