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Product functionality is the key to brand success or Product design is the key to brand success“ This activity will allow you to identify how marketers go to great lengths to differentiate and

Product functionality is the key to brand success” or
“Product design is the key to brand success“

This activity will allow you to identify how marketers go to
great lengths to differentiate and stress form and not function, even in
low-end product categories The form versus function discussion applies in many
areas, including marketing Some marketers consider product performance the end
all and be all Other marketers uphold that the looks, feel, and other design
elements of products are what really make the difference

 

Consider the statements “Product functionality is the
key to brand success” and “Product design is the key to brand
success” Take a stand and justify one statement, supporting it with
examples

Sep 01 2020 Read more Less More

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