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Identify the four major categories of business market customers. Producer markets consist of for-profit organizations and individuals that buy products to use in producing other products

 

Identify the four major categories of business market customers.

 

Producer markets consist of for-profit organizations and individuals that buy products to use in producing other products, as components of other products, or in facilitating business operations. Reseller markets consist of wholesalers and retailers that buy finished products to resell for profit. Government markets include federal, state, county, and city governments that buy goods and services to support their own operations and serve the needs of citizens. Institutional markets consist of very diverse non-business institutions whose main goals do not include profit.

 

What do you have to do to get a government contract? Check out the Web sites www.fedbizopps.gov and www.governmentbids.com to find out. Does it seem worth the effort?

Jul 23 2021 View more View Less

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